I’m a New York-based writer with experience in journalism, copywriting, content marketing strategy, creative writing, and cultural criticism. Samples of my work appear below.
FOIL: A Novel
A thwarted suicide bombing at New York’s Penn Station cracks open the lives of both the bomber and hero in this gripping exploration of fame in the age of social media, masculinity, and the destructive power of performative identities. PAPERBACK & EBOOK AVAILABLE EVERYWHERE MARCH 24, 2026. On the morning of his high school field trip, Xander Shine presents his occasional girlfriend Holly with an unexpected gift…
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Physicians for Human Rights Email Highlights 2025
In leading PHR’s email program, I wrote, designed, and edited weekly email content. Highlights appear below. Click into each email to view the full content. New Administration. Same Mission. (January 2025) PHR on “Last Week Tonight” 📺 (March 2025) 100 Days of Harm 💔 100 Days of Action ✊(May 2025) Health Care Workers in Gaza: “We could have saved so many more” (July 2025) ACT NOW: End…
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Physicians for Human Rights Email Highlights 2024
In leading PHR’s email program, I wrote, designed, and edited weekly email content. Highlights appear below. Click into each email to view the full content. Providing Urgent Support in the DRC (February 2024) My Work with the Health Care Heroes of Tigray, Ethiopia (May 2024) TAKE ACTION: Fight Back Against Extreme SCOTUS Decisions on Abortion (July 2024) News You May Have Missed: October 2025 I’m a Syrian…
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Physicians for Human Rights Email Highlights 2023
In leading PHR’s email program, I wrote, designed, and edited weekly email content. Highlights appear below. Click into each email to view the full content. How We’re Defending Reproductive Rights (July 2023) A Legislative Win in California ✅(October 2023) PHR Monthly E-News: November 2023 NEW STUDY: Using Health Care to Control Civilians in Ukraine (December 2023)
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GOSHI: Website Copy
Wrote and edited consumer-facing copy in support of GOSHI’s new website launch in 2022. GOSHI set out to create a daily exfoliating shower towel that’s intuitive to use, easy to wash, and 100% effective at fighting breakouts and other skin conditions.
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Oticon: Email, Paid Social, and SEM Copy, 2022
Email campaign in support of the launch of Oticon’s new in-the-ear hearing aid product, Oticon Own: Paid Social
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Advancing Racial Equity in Public Education as the Central Grantmaking Focus
In January 2020, the Nellie Mae Education Foundation launched a bold new strategy: Advancing racial equity in education as the central focus of its grantmaking. For the past decade, the Foundation had championed “student-centered learning (SCL),” an approach that advances rigorous and engaging learning experiences attuned to students’ individual interests and needs. Providing all students with equitable opportunities to learn, Nellie Mae recognized, required strategies aimed at students, teachers, schools,…
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National Geographic Books: Organic Social, Paid Social, Community Management, and Amazon Ads, 2022
A selection of writing samples for National Geographic Books on Twitter, Facebook & Amazon. Organic Social Amazon Ads Paid Social
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Book Review: THE LOVE FOOL
Alex has just moved to Rome, and is preoccupied. His temporary PR job and overbearing boss force him to adjust, quickly, to his new city’s customs. But more than the work, it’s love that unsettles him, a past relationship that comes back to haunt him. With his old flame Emily coming to visit, Alex broods over what led them astray and what will transpire during the week-long…
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The Secret History of Urban Outfitters
Five years ago, I was drifting through an Urban Outfitters store in Manhattan, searching for a pair of discounted winter gloves, when a table of books caught my eye: A wood tabletop, ten stacks across and three high. As someone who considered himself to have literary interests, but unaware that the chain sold books, I had questions: What books did the young people who shopped here enjoy?…
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White-Canvas Improv With Spafford’s Brian Moss
Brian Moss’ commitment to improvisation runs deep—so deep that this past November he and his Spafford band members thought up a little experiment. Instead of taking the stage themselves at Globe Hall in Denver, they asked their crew to hop up there for the first few minutes of the second set. Pretty soon the guitar tech was throwing down bass lines and the lighting director piano melodies, constructing…
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Exploring Readiness: What It Means. Why It Matters: TCC Group Newsletter May 2021
A focus on “readiness”—i.e., the state of being fully prepared for something—has been ubiquitous in our sector long before COVID-19. Yet, as we take cautious steps to emerge from what feels like an endless suspension of “normalcy,” readiness has garnered renewed attention. We at TCC Group have been hearing an increasing number of readiness-related questions including: Behind these readiness questions is our fundamental assumption that organizations can move forward from a place…
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The Ambling Ambition of Magnolia
As moviegoers, and more broadly as people, we tend to think of the word “ambition” in a positive vein. To say a movie has ambition is to say it has purpose; to say it has moxie is to say it breaks some new ground. On the flip side there are those seen as too ambitious, directors who maybe bite off more than they can chew. Paul Thomas Anderson, in…
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John Mayer and The Nothing Search
Let’s talk about John Mayer’s voice. You know the one—those goopy dulcet tones on “Your Body is a Wonderland”, soft and sweet as taffy including all the leftover stickiness that makes you feel like you better go brush your teeth afterward. Mayer is inseparable from his voice, which might seem like an obvious point to make about anyone other than Mayer. He’s someone who’s spent so long…
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The Hero’s Dilemma
When an actor like Sam Elliott lands a leading role these days, the central if regrettable question that always arises is whether he can “carry” the film. Would Elliott deliver the kind of raw, breakout performance that nets him an Oscar nom? Would this be his long-awaited chance to transcend the worn-out Cowboy of his past? On paper, Elliot’s turn in The Hero appears to be just that. He…
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Evan Klonsky 